VSL funnels for fitness companies
I’ll rebuild your full VSL funnel to bring in more qualified leads.
For fitness companies between $1M and $3M ARR. Built on a study of more than 1,000 VSLs in your niche.
The offer
A new script in an old funnel changes nothing. So I rebuild all of it.
Most fitness companies at your stage have a VSL that worked once and a funnel patched together around it. I replace the whole path, from the first second of the video to the booked call.
Tear down
I go through your current funnel against the patterns from 1,000+ fitness VSLs. You see where leads drop off, and why, before anything gets written.
Script
I write the new VSL: hook, mechanism, proof, offer, close. It’s written for the buyer you want more of, so the wrong leads leave early.
Produce
Filming notes for whoever is on camera, then an edit built to hold attention all the way to the offer. You record. My team handles the rest.
Rebuild
The pages around the video, the booking step and the follow-up in the DMs. Everything between the click and the call says the same thing.
Proof
No famous logos. Just 1,000 fitness VSLs, taken apart.
I used Claude to break down more than 1,000 VSLs from the fitness niche, part by part, then wrote over 50 of my own from what held up. The breakdown is free, so you can judge the thinking before you ever book a call.
Hook
What the first ten seconds promise
Problem
Whose pain it names, and in whose words
Mechanism
Why this method, and not the last one they tried
Proof
What’s shown, and what’s only claimed
Offer
What they get, what it costs, what’s at risk
Close
The one next step, and the reason to take it now
1,000+ fitness VSLs studied
- Every one broken into the same six parts
- Patterns compared across the niche, not one-off swipes
- The benchmark behind every teardown I do
50+ VSLs written
- Full scripts, from first line to close
- Written from what the study showed, not from templates
Read it yourself
- The same research I use on client funnels
- Free. Check my thinking before we talk
How I think
Three rules behind every funnel I rebuild.
Qualified beats more.
A VSL that books everyone is broken. The video should let the wrong leads leave on their own, so the calls you take are with people who can buy.
The funnel is one argument.
Video, page, booking form, follow-up message. When each was written at a different time by a different person, the lead feels it. I write them as one piece.
One niche, on purpose.
I only work with fitness companies. Every funnel I study or write makes the next one sharper, and none of that carries over if I’m selling for dentists next month.
Want more qualified leads from the traffic you already have?
I take on a few companies at a time. Book 30 minutes and we’ll see if it’s a fit.
Book a callCareers
I’m building a small team around one thing: VSL funnels for fitness companies.
Moslam
I’ve always been an entrepreneur. I was a top 0.1% medical student, and I dropped out to go all in on the business.
Full VSL funnel rebuilds for fitness companies between $1M and $3M ARR.
- Studied more than 1,000 VSLs in the fitness niche
- Wrote more than 50 VSLs
- Published the research as a free resource
The offer I ran before this one. Writing to strangers who owe you nothing is a fast education in copy.
Taught myself to code in 30 days. I’d rather build the tool I need than wait for someone else to.
Ranked in the top 0.1% of medical students. Left to go all in on the business.